Market Rent Report FAQs
Download the Market Rent Report User Guide here.

1. Are Market Rent Reports only for Section 8 (HCV) units?

No, Market Rent Reports can be used for any rental property, not just those rented to Section 8 voucher holders. 

Market Rent Reports are designed to meet HUD’s Rent Reasonableness guidelines and powered by our RentWatch software, which uses the same methodology Housing Authorities rely on. This makes Market Rent Reports ideal for pricing units that require a formal approval process. 

However, the final rent estimates also use non-assisted local rent comps, showing what renters without housing assistance typically pay for similar units—making them useful for pricing any rental fairly and competitively.

2. When should I use Market Rent Reports?

Use Market Rent Reports when you need to know if your rent is in line with the market. They’re especially helpful when you’re:

  • Preparing to rent to a Section 8 (HCV) family and want to make sure your asking rent is reasonable
  • Filling out an RFTA packet and want to include supporting documentation to help avoid delays
  • Evaluating whether to purchase a property as a rental investment
  • Preparing to renew a lease and need to re-evaluate your rent

Reports are valid for 90 days and built using RentWatch data—the same methodology Housing Authorities use—so you can be confident your evaluation reflects current, comparable market conditions.

3. What’s the difference between a Free Rent Estimate and a Market Rent Report?

A Free Rent Estimate gives you a ballpark idea of rent ranges in your area. A Market Rent Report is much more detailed. It’s tailored to your specific property, uses thousands of HUD-compliant data points, and mirrors the same RentWatch methodology that Housing Authorities use when evaluating rent reasonableness.

4. Will the Market Rent Report guarantee my rent will be approved?

Final rent approval always comes from your local Housing Authority. However, Market Rent Reports can give you a better chance of getting your rent approved and limit the negotiation process. Market Rent Reports are powered by RentWatch—the same software many agencies use to evaluate rent reasonableness—giving you a stronger case for your asking rent and reducing the risk of denial.

5. Can I send the Market Rent Report directly to my Housing Authority?

At this time, you’ll need to print or download your report and submit it with your RFTA packet to support your asking rent. Soon, Market Rent Reports will be submitted directly to your local Housing Authority to further streamline the rent approval process. 

6. Can I buy additional Market Rent Reports?

Yes, you can buy additional Market Rent Reports if you need more than what’s included in your current plan. Go to our pricing page and submit an inquiry for a custom Market Rent Report plan to get the number of reports you need. 

7. How long are Market Rent Reports valid?

Market Rent Reports are valid for 90 days. The rental market is constantly changing and with it, what’s considered reasonable. RentWatch ensures the reports are refreshed with the latest data, so you and your Housing Authority can be confident the evaluation reflects today’s market conditions.

8. How many comparables are used in a Market Rent Report?

Each report analyzes thousands of data points through RentWatch. Your report will display up to nine similar properties with addresses and details. The exact number varies by unit type and location.

9. How often is the data updated?

RentWatch updates comparable rental data in real time, with new pricing information added multiple times each day. This ensures your Market Rent Report reflects the most accurate and current conditions available.

10. What criteria are used to generate a Market Rent Report?

Market Rent Reports are powered by RentWatch, which follows HUD’s Rent Reasonableness rules and uses millions of rental comparables. Reports factor in HUD’s nine key assessment factors: location, quality, size, unit type, age, amenities, services, maintenance, and utilities.

11. Why do I have to select a Housing Authority when running a Market Rent Report?

Selecting a Housing Authority ensures the report reflects that agency’s settings and standards, making your estimate more accurate and aligned with what the agency will review. Since Market Rent Reports use the RentWatch system, they mirror the same evaluation process Housing Authorities rely on, helping reduce surprises and streamline approvals.

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